Bob Burke
Sales & Marketing Expert
Bob is a leading advisor and consultant in the consumer products industry, with a focus on natural, organic and specialty. This includes work in growth strategies, writing go-to-market plans, budgeting, pricing, building distribution, broker selection and management, organizational development, strategic options, financing, branding, trade spending management and assistance around M&A, due diligence and venture strategy groups. He has also worked extensively assisting international companies to enter the US market.
Bob is the co-author of the Natural Products Field Manual, Ninth Edition. He also runs full day seminars and networking events on “Becoming a more Effective Sales Manager in the Natural and Specialty Channel” and “Financing your Consumer Products Company”.
Prior to consulting, Bob was with Stonyfield Farm Yogurt for 11 years as Vice President, Sales & Corporate Development. He has held marketing positions with Colombo, Inc. and Sperry Top-Sider. He received an MBA from Babson College.
He is an independent director of the King Arthur Baking Company, Saffron Road, Uncle Matt’s Organic, Halsa Foods and EcoFish. Bob was named one of the “Top 25 Business Builders of the Natural Products Industry for the last 25 years” by Natural Foods Merchandiser Magazine.